Brand Development & Strategy

Messaging, policies and components that tell a story and will attract recognition and establish market presence

Have a great idea and need someone who can bring it to life?  Maybe it’s a company that lacks an identity?  Regardless of the reasoning, with RSC’s brand development expertise, we work closely with our clients to develop a visual brand representation and establish brand guidelines and policies.  We not only work with our clients to establish an identity, we also develop the messaging and brand components needed to tell a story that will attract the desired target market to help our clients form their market presence.

Our standard brand package for a start-up includes:

  • Logo development
  • Tag line(s) and key message content
  • Brand color palette
  • Brand guidelines and placement requirements
  • Fonts
  • Initial sales collateral
  • Website development and page skinning

Our standard re-brand package includes:

  • Logo re-design
  • Message content updates
  • Color palette and font updates (if necessary)
  • New collateral materials
  • Updated webpage skinning and format redesign

Find out how our brand-building skills can take your business to the next level – Contact us!