Custom Software’s Role in Today’s Small Businesses

Source: susansolovic.com | Re-Post Reliable Solutions 3/2/2017 –

The modern small business relies heavily on business software suites and Software as a Service (SaaS) to fulfill corporate goals, maintain business operations, and further the evolution of business strategies. From Business Intelligence software, to CRM suites (Customer Relationship Management), to marketing and accounting applications, different software packages have come to form the foundation of small businesses and large enterprises alike. However, the type of software packages used by small businesses differs in key ways to those used in larger corporations – this difference highlights significant factors associated with how small businesses use software and is a key factor in determining how custom software fits into the world of small businesses.

Unique solutions to unique problems

Small business software is generally marketed and designed to be easy to use, easy to setup, and easy to implement with current IT suites. Custom software is an alternative to pre-packaged software suites, which generally have many add-on features that are unneeded and usually aid in solving certain general problems that your business may face. Due to being designed for a myriad of companies, these software packages act as static, general solutions to a wide array of problems. Since companies may have unique challenges and may differ greatly from one another in regards to strategies, goals, and corporate missions, a one-size-fits-all approach is often not sufficient, especially in the area of productivity. In other words, every business is a custom (unique) establishment with unique problems and a unique mission; custom software acts as a set of custom solutions to unique problems that pertain only to one company based on their specific parameters.

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